Troax as an investment

Troax Group is the global market leader in industrial safety. The Group offers the most comprehensive portfolio of safety solutions on the market for customers in manufacturing, warehouse and logistics, storage and data centres. The solutions go beyond protection to enable every operation to perform at its best. By combining organic growth and acquisitions, backed by a solid financial foundation, the Group creates long-term value for shareholders.
 Troax Group AB (publ) is listed on Nasdaq Stockholm under the ticker TROAX.

Why invest?

  • Globally leading and well-positioned for the future

    Troax Group is the only truly global player in industrial safety, with a market share three times larger than the nearest competitor. That position has been earned through seven decades of profitable growth, continuous product development and a growing network of local safety experts across more than 40 countries. With this foundation, the Group leads the industry forward – setting new standards for what industrial safety can deliver.

  • Complete, sustainable and beyond safety

    The Group has the widest portfolio of safety solutions on the market for customers in manufacturing, warehouse and logistics, storage and data centres. By combining products, systems and services into integrated solutions, the Group takes increasing responsibility across the customer’s value chain. This drives higher revenue per customer, strengthens long-term customer relationships and increases the share of recurring business. Based on each customer’s needs, the Group delivers both standardised and fully tailored solutions – giving customers operations that are clearly scalable, more sustainable and above all safer.

  • Macrotrends, innovation and acquisitions drive growth

    The underlying market conditions are favourable. Automation, rising safety requirements and growth in e-commerce and data centres drive structural demand. The Group is well positioned to increase its market shares – particularly in Americas and APAC. A healthy and growing acquisition pipeline adds to this. Organic growth and acquisitions reinforce one another.

  • A clear path to the EBITA target

    The Group’s long-term target of an adjusted EBITA margin of at least 20 per cent stands firm. Initiatives including supply chain consolidation, increased automation and simplification of the product range are progressing in parallel. These are expected to contribute to gradually improving margins.

  • A strong balance sheet for growth and dividends

    The Group has a solid financial foundation and a dividend policy of 40–60 per cent of adjusted EPS. That delivers stability for shareholders and the capacity to act on acquisitions, without one excluding the other.

Business model

  • Starting with the customer need

    Industrial environments place high demands on safety, operational reliability and regulatory compliance. Troax Group always starts with the customer’s specific challenge and delivers solutions that go beyond protection to enable every operation to perform at its best.

  • The most complete offering on the market

    Industrial safety is rarely solved with a single product. The Group offers the most comprehensive portfolio of safety solutions across manufacturing, warehouse and logistics, storage and data centres. By combining products, deep technical expertise and services, the Group delivers complete solutions tailored to each customer’s operations – easy to implement and easy to scale.

  • Global presence, local delivery and expertise

    With a presence in more than 40 countries and a decentralised organisation, decisions are made close to the customer. This ensures speed and smooth delivery with short lead times, high service levels and solutions tailored to local requirements – backed by the stability and resources of a global leader.

  • A partner through the full lifecycle

    The relationship with Troax does not end at delivery. From risk assessment and design through installation, upgrades and long-term support, Troax stands behind its solutions before, during and long after installation. That is what builds lasting customer relationships – and repeat business.

Strategy and goals

  • Guard the core – strengthen the leading position

    Troax Group is the global market leader in industrial safety. The goal is to strengthen that position further – across manufacturing, warehouse and logistics, storage and data centres – and gain market share where penetration remains low.

  • Set the standard through innovation

    Leadership means setting the standard, not just meeting it. The Group focuses on continuous solutions development offering a greater safety, a lower environmental footprint and simpler installation  – innovation that creates value for the customer and reinforces the Group’s position in the industry.

  • Make safety the easiest part of the project

    Complex safety challenges should not lead to complex processes.  The Group’s aim is to deliver a seamless customer journey – from initial contact to long-term support – with fast response times, digital tools and expert advice at every stage.

  • Acquire with precision and industrial logic

    Targeted acquisitions of local market leaders and innovative companies are a natural part of the strategy. Each acquisition must strengthen the position within existing niches, open new markets or add complementary safety technology – always with a clear industrial rationale.

  • Build profitability that enables the next step

    The Group continuously optimises its cost base and capital utilisation. That is not an end in itself – it is what creates the capacity for acquisitions, innovation and continued growth.